Rule-based Amazon repricers tend to be pretty easy to understand. They are customizable and they have a cheaper price point, usually starting at around $25-$55 a month. They look at your competitors’ price and then adjust price based on pre-set rules dictated by the seller.
However, rule-based Amazon repricers generally price down focusing purely on buybox, thus they don’t focus on profit metrics. Since sellers must set up their own rules and logic, these Amazon repricers are especially time consuming and allow a lot of room for error.
AI (artificial intelligence) Amazon repricers learn from the competitive environment and change strategy and aggressiveness depending on the specific situation on each listing. Applying an optimum strategy for each listing helps sellers maximize profits and profit margins.
AI Amazon repricers are programmed in such a way that there is minimal set-up required in terms of rules and conditions. All you need to start repricing are your minimum and maximum prices.

Seller Snap’s software connects to Amazon’s API to accurately calculate Amazon fees and FBA fees.

Seller Snap is able to reprice as fast as every two minutes. However, our smart repricer makes strategic price decisions depending on the situation for each listing.
As with any third-party solution, Amazon only allows for 30 repricing feeds every hour.

You only need to import your minimum and maximum prices to start repricing. Cost is optional, and recommended to get the most out of Seller Snap’s analytics.

Here is a familiar scenario – if you always aim to win the buybox, then this will usually result in a price war. Other sellers will quickly react to your drop in price, and the buybox price will quickly decrease in a race to the bottom. This scenario is not ideal and will eat into your profit margins.
Seller Snap’s software was designed to avoid price wars; we learn from Game Theory tactics by using what we call a “cooperative strategy”. The behavior of Amazon sellers using a rule-based repricer can be described as the seller trying to do what is best for them short term. However, they ignore the fact that selling on Amazon doesn’t just involve one cycle of price changes.
Seller Snap’s AI Amazon repricer will automatically apply the best strategy for each specific situation. When you sell on Amazon, your goal should be to get the buybox share you are “entitled” to while keeping the price high, instead of racing to the bottom.

Brazil, Canada, Mexico, United States, United Arab Emirates, Germany, Egypt, Spain, France, United Kingdom, Italy, Netherlands, Poland, Saudi Arabia, Sweden, Turkey, Singapore, and Australia.

Seller Snap does not support the eBay marketplace.

Seller Snap’s integration with Walmart allows sellers to instantly and easily synchronize product prices from Amazon to Walmart.

Seller Snap does not reprice used items.

Yes, Seller Snap supports FTP.

Yes

Seller Snap offers the option to enable the European Fulfillment Network (EFN) preference to optimize your Min & Max calculator and profit calculations.